Global Finance names Swedbank best consumer Internet bank in CEE
15.12.2009, 15:54The Global Finance magazine has named Swedbank the best consumer Internet bank in Central and Eastern Europe.
The winners of the World’s Best Internet Banks were selected based on factors such as their ability in offering traditional products online, earning the trust of online customers, achieving customer cost savings through the use of the online channel, customer satisfaction, etc.
Regional Winners / Best Consumer Internet Banks were:
Central and Eastern Europe - Swedbank
North America - Wells Fargo
Europe - GarantiBank
Asia - Citi
Latin America - Banco Santander
Middle East & Africa - HSBC
Citibank was named the Best Internet Bank in the global category while HBC was named Best Consumer Internet Bank in regional category.
Swedbank was highlighted for using the Internet to convert existing clients into more profitable online customers, to enhance efficiency in product delivery and to improve customer service and client loyalty. The web is also central to its efforts to enter new markets, find new customers, increase payment and trading revenue and adapt to changing customer preferences, said the report.
By countries, Swedbank was named Estonia's best consumer Internet bank, while SEB won in both Latvia and Lithuania.